Research Spotlight

Groundwater Knowledge in Texas

Joni S.J. Charles

In a recent report prepared for the Meadows Center for Water and the Environment, Dr. Joni Charles reports the results...
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I know, but I Would Rather Be Beautiful

AMY WATSON, GAIL ZANK, AND ANNA M. TURRI

This research examines consumers’ current level of sun protection knowledge and prevention, tanning motivation, and behavior....
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Managing Medications Accurately

By Ju Long

In the U.S., medication errors amount to $20 million in unnecessary medical spending each year. Beyond the financial costs, such errors have serious health costs as well, harming an estimated 1.3 million Americans...
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Accounting for High Job Performance

By Mina Pizzini

Do a goodjob and you might earn a raise. But what about the reverse - if you start at an above-market wage, will you per­form better? Enough to show a return on investment for your business?....
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Making an Impression

By Taewon Suh and Rick Wilson

It's easy to ask, "Is my ad good?" Another more basic question is just as important: "Will anyone notice it in the first place?"
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